Media Merchandise

EXAMPLE ACTIVITY

Quit Smoking CampaignCLIENT: NHS Primary Care Trusts
PRODUCT: Mint Cool Card
OBJECTIVE: QUIT SMOKING CAMPAIGNS
MECHANIC: On site promotional staff interviewing smokers. On completion of a questionnaire the cool card mints are given complimentary with the quit smoking free phone number. We were contacted by the NHS to support their quit smoking campaigns aimed at the general public in various areas of the country.

Cool mint cardsWe have been achieving results in excess of targets setting new standards for this type of referral based marketing campaigns within the NHS Smoke free departments.

Our success in each region has helped us extend these campaigns into various regions, boroughs and health departments. We are delighted to receive extended agreements on the successful conclusions of the initial contracts. We continue to strive to improve results. Please contact us for further detail.

CLIENT: Orlando Tourism
PRODUCT: Chocolate Coin Nets
MECHANIC: Flexi Ticket printed on Net tag - Direct Mail to Travel Agents.
OBJECTIVE: To promote to UK Travel Agents the benefits of the Flexi ticket to be used in various theme parks including Seaworld, Universal Studios, Busch Gardens, Wet and Wild plus other consumer benefits.Wrapped fortune cookie branded

CLIENT: Lord Mayors Office
PRODUCT: Chinese Fortune Cookies
MECHANIC: Various cultural messages printed on message slips.
OBJECTIVE: To promote Chinese New Year in London and UK – China Cultural Relationships.

Virgin branded water bottlesCLIENT: Virgin Active Health Clubs
PRODUCT: Own Brand Promotional Water
MECHANIC: Own Brand promotional label applied to 330ml bottle water and given away to targeted audiences in local club vicinities.
OBJECTIVES: Consumer awareness of Virgin Active Clubs and to promote membership.